Communication Playbook

A guide to help you communicate your work with the EU Cities Mission and with NetZeroCities Description of the resource: The work that you are doing with the EU Cities Mission and NetZeroCities is key to fighting climate change and its consequences at the local level. It requires involving many stakeholders in the process. Embarking citizens, local companies, civil society representatives and all the urban stakeholders in your city on the climate neutrality journey is critical for success. This Communication Playbook aim is to provide you with the materials and guidance you need to communicate your work as part of the EU Cities Mission. It is a tool for you to create buy-in and enthusiasm both within municipality stakeholders, with local stakeholders and beyond. The Playbook provides a range of tools including an elevator pitch, and editable slides deck, a visual bank and some tips and guidance to communicate efficiently on climate action.